Study on packaging elements that affect consumer purchased decisions of body wash products in Klang Malaysia

Main Author: Lai Wun Yen
Format: Book
Published: Nilai: INTI International University, 2014.
Subjects:
MBA
Item Description:MBA 161
Master Of Business Administration, 2014
Master of Business Administration Faculty of Business, Communication and law INTI International University 2014
Physical Description:ix, 126p.: ill.; 30 cm.