00714pamaa2200241 4500 0000052553 20140528090000.0 140529s2014 eng 9781292000411 (pbk.) 1292000414 (pbk.) 658.84 STR 2014 HF5415.1265 STR 2014 Strauss E-Marketing Judy Strauss, Raymond Frost. 7th ed. Boston: Pearson Education limited, 2014. 496p.: ill.; 24cm. Internet advertising Marketing -- Data processing Database marketing Teleshopping FROST, Raymond http://www.pearson.com