A study of factors affecting consumer's preference on travel agencies in Malaysia : case of Malaysian students - Yang Wei (Nilai: INTI International University, 2013)
MBA 130
Master Of Business Administration, 2013
Master of Business Administration Faculty of Business, Communication and law INTI International University 2013
Thesis (M.B.A.), Faculty of Of Business, Communications and Law, INTI International University
Keywords: Thesis (M.B.A.) -- -- Business; MBA; Consumer behavior; Travel agents