Awareness through marketing promotional efforts : A study on biotechnology programme among pre-University students' in Malaysia

Main Author: Tiffeny Lim Ai Ji
Format: Book
Published: Nilai: INTI International University, 2013.
Subjects:
MBA
Item Description:MBA 107
Master Of Business Administration, 2013
Master of Business Administration Faculty of Business, Communication and law INTI International University 2013
Physical Description:ix, 140p.: ill.; 30 cm.