Factors influencing consumer purchase intention and consumer choice on private label brand in Malaysia
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| Format: | Book |
| Published: |
Nilai:
INTI International University,
2013.
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| Subjects: |
| Item Description: | MBA 108 Master Of Business Administration, 2013 Master of Business Administration Faculty of Business, Communication and law INTI International University 2013 |
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| Physical Description: | 126p.: ill.; 30 cm. |