Factors motivating consumers to engage in internet mobile shopping via their smartphone in Malaysia - Sarika a/p Ram Lubhaya (Nilai: INTI International University, 2013)
Master Of Business Administration, 2013
Master of Business Administration Faculty of Business, Communication and law INTI International University 2013
MBA 114
Thesis (M.B.A.), Faculty of Of Business, Communications and Law, INTI International University
Keywords: Thesis (M.B.A.) -- -- Business; Consumer Behaviour; MBA; Internet marketing