Thank heavens for complainers : impact of effective service recovery on customer satisfaction and post-behavioural intention in Malaysian Banking industry

Main Author: Goh Guann Tyng
Format: Book
Published: Nilai: INTI International University, 2012.
Subjects:
MBA
Item Description:MBA 85
Master Of Business Administration, 2012
Master of Business Administration Faculty of Business, Communication and law INTI International University 2012
Physical Description:ix, 71p.: ill.; 30 cm.