Services quality, trust and customer satisfaction on customer loyalty : A study of banks in Malaysia - Chen Kai (Nilai: INTI International University, 2012)
MBA 81
Master Of Business Administration, 2012
Master of Business Administration Faculty of Business, Communication and law INTI International University 2012
Thesis (M.B.A.), Faculty of Of Business, Communications and Law, INTI International University
Keywords: Thesis (M.B.A.) -- -- Business; MBA; Total quality management; Bank management