The role of promotional mixes in influencing local consumers to adopt green purchasing behaviours in Petaling District, Malaysia

Main Author: Thatcher Chan Mei Ling
Format: Book
Published: Nilai: INTI International University, 2013.
Subjects:
MBA


TSAM LIBRARY

Call Number: HD31 THA 2013
Accession Item Category Format Status Notes
THS0000072 Reference Thesis Master AVAILABLE