APA Citation

Sullivan. (2012). Hey, Whipple, squeeze this: The classic guide to creating great ads (4th ed.). Hoboken, NJ: John Wiley and sons.

Chicago Style Citation

Sullivan. Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads. 4th ed. Hoboken, NJ: John Wiley and sons, 2012.

MLA Citation

Sullivan. Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads. 4th ed. Hoboken, NJ: John Wiley and sons, 2012.

Warning: These citations may not always be 100% accurate.