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130628s2012 |
| 020 |
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|a 9780273718703 (pbk.)
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| 040 |
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|a TSAM
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|a HF5415.2
|b WIL 2012
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| 100 |
1 |
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|a Wilson, Alan
|e author
|
| 245 |
1 |
0 |
|a Marketing research :
|b an integrated approach
|c Alan Wilson.
|
| 250 |
|
|
|a 3rd edition.
|
| 264 |
|
1 |
|a Harlow, England ; New York:
|b Financial Times/Prentice Hall,
|c 2012.
|
| 300 |
|
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|a xxii, 410 pages:
|b color illustrations;
|c 27 cm.
|
| 336 |
|
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|a text
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|2 rdamedia
|
| 338 |
|
|
|a volume
|2 rdacarrier
|
| 500 |
0 |
0 |
|a Includes 1 CD-ROM titled "Marketing research : an integrated approach / Alan Wilson"
|
| 501 |
0 |
0 |
|a BACCI
|
| 505 |
0 |
0 |
|a Includes bibliographical references and index
|
| 650 |
1 |
0 |
|a Marketing research
|
| 901 |
|
|
|u http://www.pearsons-book.com
|
