00894cam a2200301 7i4500 0000051406 20200922090000.0 130614s2013 eng 9780273727644 (pbk.) TSAM 658.8 BRA 2013 HF5415 BRA 2013 Brassington, Frances author Essentials of marketing Frances Brassington and Stephen Pettitt. 3rd edition. New York, NY: Prentice Hall, 2013. xxxi, 1264 pages: color illustrations; 27 cm. text rdacontent unmediated rdamedia volume rdacarrier BATUH BFIUH BBDUH BBUS Includes bibliographical references and index Marketing Pettitt, Stephen www.pearson.books.com