Basic marketing research : integration of social media
| Main Author: | |
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| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
2012.
|
| Edition: | 4th edition. |
| Subjects: |
| Physical Description: | 672 pages: illustrations; 29 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780132570183 (pbk) 0132570181 (pbk) |