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00933pamaa2200277 4500 |
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0000051253 |
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20190321090000.0 |
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130419 eng |
020 |
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|a 9780470669976 (pbk.)
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040 |
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|a BNM
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082 |
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|a 658.802 MCD 2011
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090 |
0 |
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|a HF5415.13
|b MCD 2011
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100 |
1 |
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|a McDonald, Malcolm H.B.
|e author
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245 |
1 |
0 |
|a Marketing plans :
|b how to prepare them, how to use them
|c Malcolm H.B.McDonald, Hugh Wilson.
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250 |
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|a Seventh edition.
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264 |
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1 |
|a Oxford:
|b Butterworth Heinemann,
|c [2011] ♭2011.
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300 |
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|a xvi, 573 pages:
|b color illustrations;
|c 25 cm.
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336 |
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|a text
|2 rdacontent
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337 |
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|a unmediated
|2 rdamedia
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338 |
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|a volume
|2 rdacarrier
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440 |
0 |
0 |
|a Marketing series : professional development
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501 |
0 |
0 |
|a FOBCAL
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504 |
0 |
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|a Includes bibliographical references and index
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650 |
1 |
0 |
|a Marketing
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700 |
1 |
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|a Wilson, Hugh
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856 |
4 |
0 |
|u www.marketingplansbook.com
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