E-Marketing

Main Author: Strauss, Judy (Author)
Other Authors: Frost, Raymond
Format: Book
Published: New Jersey: Prentice-Hall, 2012.
Edition:Sixth edition.
Subjects:
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001 0000051112
005 20200904090000.0
008 130322s2012 eng
020 |a 9780132806466 (pbk.)  
020 |a 9780132806460 (pbk.)  
040 |a TSAM 
082 |a 658.84 STR 2012 
090 0 0 |a HF5415.1265   |b STR 2012 
100 1 |a Strauss, Judy   |e author  
245 1 0 |a E-Marketing   |c Judy Strauss, Raymond Frost. 
250 |a Sixth edition. 
264 1 |a New Jersey:   |b Prentice-Hall,   |c 2012. 
300 |a 448 pages:   |b illustrations;   |c 24 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
650 1 0 |a Internet advertising  
650 1 0 |a Marketing --   |x Data processing  
650 1 0 |a Database marketing  
650 1 0 |a Teleshopping  
700 1 |a Frost, Raymond  
901 |u www.prenhall.com