Let your customers do the talking : 301+ word-of-mouth marketing tactics guaranteed to boost profits

Main Author: Cafferky
Format: Book
Published: Chicago: Upstart Pub., 1996.
Subjects:
LEADER 00719pamaa2200205 4500
001 0000050853
005 20140428090000.0
008 121204s1996 eng
020 0 0 |a 9839214233 (pbk.)  
090 0 0 |a HF5415.122   |b CAF 1996 
100 1 0 |a Cafferky  
245 1 0 |a Let your customers do the talking :   |b 301+ word-of-mouth marketing tactics guaranteed to boost profits   |c Michael E. Cafferky. 
260 0 0 |a Chicago:   |b Upstart Pub.,   |c 1996. 
300 |a xii, 228 p.:   |b ill.;   |c 23 cm. 
501 0 0 |a FOBCAL 
504 0 0 |a Includes bibliographical references (p. 217-220) and index 
650 0 0 |a Customer services.  
650 0 0 |a Marketing.  
650 0 0 |a Word-of-mouth advertising.  
650 0 0 |a Consumer satisfaction.