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| LEADER |
00665pamaa2200217 4500 |
| 001 |
0000050850 |
| 005 |
20130117090000.0 |
| 008 |
121123s2012 eng |
| 020 |
0 |
0 |
|a 9781111526191 / 1111526192 (pbk.)
|
| 090 |
0 |
0 |
|a HF5415
|b PRI 2012
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| 100 |
1 |
0 |
|a Pride
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| 245 |
1 |
0 |
|a Marketing
|c William M. Pride, O.C. Ferrell.
|
| 250 |
0 |
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|a 16th ed;
|d 2012 edition.
|
| 260 |
0 |
0 |
|a Boston:
|b Houghton Mifflin Co.,
|c 2012.
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| 300 |
|
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|a xxx, 653 [I-35]p:
|b ill.;
|c 29 cm.
|
| 501 |
0 |
0 |
|a BBADI
|
| 501 |
0 |
0 |
|a BFNPI
|
| 504 |
0 |
0 |
|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Marketing
|
| 700 |
1 |
1 |
|a Ferrell,
|h O.C.
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| 901 |
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|u http://login.cengagebrain.com
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