Hollensen. (2012). Essentials of global marketing (2nd ed.). Harlow, Essex, England: Pearson Education.
Chicago Style CitationHollensen. Essentials of Global Marketing. 2nd ed. Harlow, Essex, England: Pearson Education, 2012.
MLA CitationHollensen. Essentials of Global Marketing. 2nd ed. Harlow, Essex, England: Pearson Education, 2012.
Warning: These citations may not always be 100% accurate.