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Customer loyalty among the generation Y customers in the fast food industry

Main Author: Hansen Mariady
Corporate Author: INTI International University (INTI-IU.Faculty of Of Business And Accountancy (FOBCAL)
Format: Book
Published: Nilai: INTI International University, 2011.
Subjects:
Customer Behaviour
Fast Food
MBA
Thesis (M.B.A.) -- > Business
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