Customer loyalty among the generation Y customers in the fast food industry

Main Author: Hansen Mariady
Corporate Author: INTI International University (INTI-IU.Faculty of Of Business And Accountancy (FOBCAL)
Format: Book
Published: Nilai: INTI International University, 2011.
Subjects:
MBA
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100 1 1 |a Hansen Mariady  
245 1 0 |a Customer loyalty among the generation Y customers in the fast food industry   |c Hansen Mariady. 
260 0 0 |a Nilai:   |b INTI International University,   |c 2011. 
300 |a 134p.:   |b ill.;   |c 30 cm. 
500 0 0 |a Master Of Business Administration, 2011 
502 0 0 |a Thesis (M.B.A.), Faculty of Of Business And Accountancy, INTI International University 
650 0 0 |a Customer Behaviour  
650 0 0 |a Fast Food  
650 0 0 |a MBA  
650 0 0 |a Thesis (M.B.A.) --   |x Business  
710 1 1 |a INTI International University (INTI-IU.Faculty of Of Business And Accountancy (FOBCAL)  
901 |u http://icmlibrary.intimal.edu.my