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The role socio-demographic variables in Chinese consumers' decisions to purchase health food product

Main Author: Sun Yi
Corporate Author: INTI International University (INTI-IU.Faculty of Of Business And Accountancy (FOBCAL)
Format: Book
Published: Nilai: INTI International University, 2010.
Subjects:
Customer Behaviour
Health food
MBA
Thesis (M.B.A.) -- > Business
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