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Perceptions of service quality, corporate image, and customer loyalty in the hotel industry of Malaysia

Main Author:	Cham Tat Huei
Corporate Author:	INTI International University (INTI-IU.Faculty of Of Business And Accountancy (FOBCAL)
Format:	Book
Published:	Nilai: INTI International University, 2010.
Subjects:	Customer Behaviour MBA Thesis (M.B.A.) -- > Business Hotel

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