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Factors influencing customer preference in Grocery retail industry

Main Author:	Fang Ze Yeow
Corporate Author:	INTI International University (INTI-IU.Faculty of Of Business And Accountancy (FOBCAL)
Format:	Book
Published:	Nilai: INTI International University, 2010.
Subjects:	MBA Dissertation (M.B.A.) -- > Business Purchasing Customer Behaviour

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