E-Commerce: a study on the online purchasing behavior of generation Y in Malaysia

Main Author: Tan Su Hang
Corporate Author: INTI International University (INTI-IU.Faculty of Of Business And Accountancy (FOBCAL)
Format: Book
Published: Nilai: INTI International University, 2009.
Subjects:
MBA
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100 1 1 |a Tan Su Hang  
245 1 0 |a E-Commerce: a study on the online purchasing behavior of generation Y in Malaysia   |c Tan Su Hang. 
260 0 0 |a Nilai:   |b INTI International University,   |c 2009. 
300 |a 64:   |b ill.;   |c 30 cm. 
500 0 0 |a Master Of Business Administration, 2009 
502 0 0 |a Thesis (M.B.A.), Faculty of Of Business And Accountancy, INTI International University 
650 0 0 |a Customer Behaviour  
650 0 0 |a MBA  
650 0 0 |a Thesis (M.B.A.) --   |x Business  
650 0 0 |a Purchasing  
710 1 1 |a INTI International University (INTI-IU.Faculty of Of Business And Accountancy (FOBCAL)  
901 |u http://icmlibrary.intimal.edu.my