Concepts in strategic management and business policy : toward global sustainability
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Upper Saddle, N.J.:
Pearson Prentice Hall,
2012.
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Edition: | 13th ed. |
Subjects: |
Table of Contents:
- Introduction to strategic management and business policy
- Basic concepts in strategic management
- Corporate governance
- Ethics and social responsibility
- Scanning the environment
- Environmental scanning and industry analysis
- Internal scanning and organizational analysis
- Strategy formulation
- Situation analysis and business strategy
- Corporate strategy
- Functional strategy and strategic choice
- Strategy implementation
- Organizing for action
- Staffing and directing
- Evaluation and control
- Introduction to case analysis
- Suggestions for case analysis
- Web chapters: other strategic issues
- Web chapter A Managing technology and innovation
- Web chapter B Entrepreneurial ventures and small businesses
- Web chapter C Not-for-profit organizations