APA Citation

Pride, & Ferrell. (2011). Foundations of marketing (4th ed.). Boston: Houghton Mifflin.

Chicago Style Citation

Pride, and Ferrell. Foundations of Marketing. 4th ed. Boston: Houghton Mifflin, 2011.

MLA Citation

Pride, and Ferrell. Foundations of Marketing. 4th ed. Boston: Houghton Mifflin, 2011.

Warning: These citations may not always be 100% accurate.