Sheth, & Mittal. (2004). Customer behavior: A managerial perspective (2nd ed.). Mason, Ohio: Thomson/South-Western.
Chicago Style CitationSheth, and Mittal. Customer Behavior: A Managerial Perspective. 2nd ed. Mason, Ohio: Thomson/South-Western, 2004.
MLA CitationSheth, and Mittal. Customer Behavior: A Managerial Perspective. 2nd ed. Mason, Ohio: Thomson/South-Western, 2004.
Warning: These citations may not always be 100% accurate.