Managing innovation : integrating technological,market and organizational change

Main Author: Tidd
Other Authors: Bessant,
Format: Book
Language:English
Published: Chichester: John Wiley, 2009.
Edition:4th ed.
Subjects:
Physical Description:xv, 622p.: ill.; 24cm.
Bibliography:Includes bibliographical references and index
ISBN:9780470998106 (pbk.)