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| LEADER |
00657pamaa2200205 4500 |
| 001 |
0000049682 |
| 005 |
20121206090000.0 |
| 008 |
111011 eng |
| 020 |
0 |
0 |
|a 9780538481779 / 0538481773 (pbk)
|
| 082 |
|
|
|a 658.8 KUR
|
| 090 |
0 |
0 |
|a HF5415
|b KUR 2012
|
| 100 |
1 |
0 |
|a Kurtz
|
| 245 |
1 |
0 |
|a Boone & Kurtz Principles of contemporary marketing
|c David L. Kurtz.
|
| 250 |
0 |
0 |
|a 15th ed.
|
| 260 |
0 |
0 |
|a Mason, OH:
|b South-Western Cengage Learning,
|c 2012.
|
| 300 |
|
|
|a xxxvii, 662p. [i-32]:
|b col.ill.;
|c 29cm.
|
| 501 |
0 |
0 |
|a AUP
|
| 504 |
0 |
0 |
|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Marketing
|
| 901 |
|
|
|u http://catalog.swlearning.com
|
