rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing management and strategy
  name:
    name part: Doyle
    role:
      role term: creator
  name:
    name part: Stern
  type of resource: text
  origin info:
    place:
      place term: Harlow; England
    publisher: Financial Times/Prentice Hall
    date issued: 2006
    edition: 4th ed.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xii, 446p.: iil.; 25cm.
  note: Peter Doyle and Phil Stern.
  note: BATUH
  note: BADUH
  note: Includes bibliographical references and index
  subject:
    topic: Marketing strategy
  subject:
    topic: Marketing --
    topic: Management
  classification: 658.8 DOY
  identifier: 0273693980 (pbk.)
  record info:
    record creation date: 110817
    record change date: 20130117090000.0
    record identifier: 0000049483