Description: Marketing management :

Other Authors:	Kotler, Philip
Format:	Book
Language:	English
Published:	Singapore ; New York: Prentice Hall, [2009].
Edition:	Fifth edition.
Subjects:	Marketing Marketing -- > Management Marketing -- > Asia Marketing -- > Asia -- > Management

Physical Description:	xxxviii, 749 pages: color illustrations; 26 cm.
Bibliography:	Includes bibliographical references and index
ISBN:	9789810679934 (pbk.)