00731pamaa2200217 4500 0000048744 20121206090000.0 110214 eng 9780205747337 / 0205747337 (pbk) 302.35 FER 2010 HD2755.5 FER 2010 Ferraro The Cultural dimension of international business Gary P. Ferraro. 6th ed. New Jersey: Pearson/Prenrice Hall, 2010. x, 230p.: ill.; 23cm. AUP Intercultural communication International business enterprises -- Social aspects Technical assistance -- Anthropologyical aspects www.pearsonhighered.com