Global marketing and advertising : understanding cultural paradoxes

Main Author: De Mooij
Format: Book
Language:English
Published: Los Angeles: SAGE, 2010.
Edition:3rd ed.
Subjects:


TSAM LIBRARY

Call Number: HF5415 127 MOO 2010
Accession Item Category Format Status Notes
0000062002 Open Shelf Monographs AVAILABLE
0000062003 Open Shelf Monographs AVAILABLE