Customer relationship management : concepts and technologies

Main Author: Buttle
Format: Book
Language:English
Published: Amsterdam ; Boston: Butterworth-Heinemann, 2009.
Edition:2nd ed.
Subjects:
LEADER 00630pamaa2200193 4500
001 0000048564
005 20130117090000.0
008 110110 eng
020 0 0 |a 9781856175227 (pbk.)  
090 0 0 |a HF5415.55   |b BUT 2009 
100 1 0 |a Buttle  
245 1 0 |a Customer relationship management :   |b concepts and technologies   |c Francis Buttle. 
250 0 0 |a 2nd ed. 
260 0 0 |a Amsterdam ; Boston:   |b Butterworth-Heinemann,   |c 2009. 
300 |a xix, 500 p.:   |b ill.;   |c 24 cm. 
501 0 0 |a BITBI 
504 0 0 |a Includes bibliographical references and index 
650 0 0 |a Relationship marketing  
901 |u www.elsevierdirect.com