Innovation management and new product development

Main Author: Trott
Format: Book
Language:English
Published: Harlow, England ; New York: Financial Times/Prentice Hall, 2008.
Edition:4th ed.
Subjects:
Physical Description:xxvii, 581 p.: ill.; 25 cm.
Bibliography:Includes bibliographical references and index
ISBN:9780273713159 (pbk.)