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00728pamaa2200229 4500 |
001 |
0000048298 |
005 |
20121206090000.0 |
008 |
101127 eng |
020 |
0 |
0 |
|a 9780273706748 (pbk.)
|
090 |
0 |
0 |
|a HF5415.13
|b RAN 2007
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100 |
1 |
0 |
|a Ranchhod
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245 |
1 |
0 |
|a Marketing strategies :
|b a contemporary approach
|c Ashok Ranchhod, Calin Gurau.
|
250 |
0 |
0 |
|a 2nd ed.
|
260 |
0 |
0 |
|a Harlow, England ; New York:
|b FT/Prentice Hall,
|c 2007.
|
300 |
|
|
|a xxi, 416p:
|b ill.;
|c 26 cm.
|
501 |
0 |
0 |
|a BMAUH
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501 |
0 |
0 |
|a BATUH
|
504 |
0 |
0 |
|a Includes bibliographical references and index
|
650 |
0 |
0 |
|a Marketing research
|
650 |
0 |
0 |
|a Marketing --
|x Case studies
|
700 |
1 |
1 |
|a Gurau,
|h Calin
|
901 |
|
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|u www.pearsonhighered.com
|