Schiffman, Kanuk,, & Wisenblit. (2010). Consumer behavior (10th ed.). Upper Saddle River, N.J.: Pearson Prentice Hall.
Chicago Style CitationSchiffman, Kanuk, and Wisenblit. Consumer Behavior. 10th ed. Upper Saddle River, N.J.: Pearson Prentice Hall, 2010.
MLA CitationSchiffman, Kanuk, and Wisenblit. Consumer Behavior. 10th ed. Upper Saddle River, N.J.: Pearson Prentice Hall, 2010.
Warning: These citations may not always be 100% accurate.