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00698pamaa2200217 4500 |
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0000048007 |
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20100923090000.0 |
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100923 eng |
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|a 0965711439 (pbk.)
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090 |
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|a HF5415.5
|b ZEI 2004
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100 |
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|a Zeithaml
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245 |
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|a Service quality
|c Valarie A. Zeithaml, A. Parasuraman.
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260 |
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|a Cambridge, Mass.:
|b Marketing Science Institute,
|c 2004.
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300 |
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|a xvii, 86 p.:
|b ill.;
|c 23 cm.
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440 |
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|a Relevant knowledge series
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504 |
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|a Includes bibliographical references
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650 |
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|a Customer services --
|x Quality control
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650 |
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|a Customer services --
|x Evaluation
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700 |
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|a Parasuraman,
|h A.
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|u www.msi.org
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