00619pamaa2200193 4500 0000048001 20121206090000.0 100923 eng 9781849202923 (pbk.) P90 MCQ 2010 Mcquail Mcquail's mass communication theory Denis Mcquail. 6th ed. London ; Thousand Oaks, Calif.: Sage Publications, 2010. viii, 621 p.: ill.; 24 cm. BMCMI Includes bibliographical references (p. [574]-613) and indexes Mass media http://www.sagepublishings.com