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| LEADER |
00758pamaa2200253 4500 |
| 001 |
0000047503 |
| 005 |
20130814090000.0 |
| 008 |
100722 eng |
| 020 |
0 |
0 |
|a 9780071267816 (pbk.)
|
| 082 |
|
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|a 658.8342 PET 2010
|
| 090 |
0 |
0 |
|a HF5415.3
|b PET 2010
|
| 100 |
1 |
0 |
|a Peter
|
| 245 |
1 |
0 |
|a Consumer behavior and marketing strategy
|c J. Paul Peter and Jerry C. Olson.
|
| 250 |
0 |
0 |
|a 9th ed.
|
| 260 |
0 |
0 |
|a Boston:
|b Irwin/McGraw-Hill / Irwin,
|c 2010.
|
| 300 |
|
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|a xix, 555p.:
|b ill., map;
|c 27cm.
|
| 501 |
0 |
0 |
|a CFEIS
|
| 501 |
0 |
0 |
|a BBADI
|
| 501 |
0 |
0 |
|a BBIBI
|
| 504 |
0 |
0 |
|a Includes bibliographical references (p. 499-528) and indexes
|
| 650 |
0 |
0 |
|a Marketing
|
| 650 |
0 |
0 |
|a Consumer behavior
|
| 700 |
1 |
1 |
|a Olson,
|h Jerry C
|
| 901 |
|
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|u www.mhhe.com
|
