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LEADER |
00756pamaa2200229 4500 |
001 |
0000047502 |
005 |
20130814090000.0 |
008 |
100722 eng |
020 |
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0 |
|a 9780132465519 (pbk)
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090 |
0 |
0 |
|a HF5823
|b RUS 2011
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100 |
1 |
0 |
|a Russell
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245 |
1 |
0 |
|a Kleppner's advertising procedure
|c J. Thomas Russell, W. Ronald Lane and Karen Whitehill King, Tom Reichert.
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250 |
0 |
0 |
|a 18th ed.
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260 |
0 |
0 |
|a New jersey:
|b Prentice Hall,
|c 2011.
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300 |
|
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|a xx, 817p.:
|b col.ill. (chiefly col.);
|c 29cm.
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501 |
0 |
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|a CFEIS
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504 |
0 |
0 |
|a Includes bibliographical references and index
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650 |
0 |
0 |
|a Advertising
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700 |
1 |
1 |
|a King,
|h Karen Whitehill
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700 |
1 |
1 |
|a Lane,
|h W. Ronald
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700 |
1 |
1 |
|a Reichert,
|h Tom
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901 |
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|u http://www.prenhall.com
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