01198pamaa2200193 4500 0000047263 20140428090000.0 100610 eng 9781422179710 (pbk.) HD58.8 KOT 2008 Kotter A sense of urgency John Kotter. Boston, Mass.: Harvard Business Press, 2008. xii, 196 p.: ill.; 22 cm. FOBCAL Includes bibliographical references and index It all starts with a sense of urgency -- Complacency and false urgency -- Increasing true urgency: one strategy, four tactics -- Tactic one: bring the outside in -- Tactic two: behave with urgency every day -- Tactic three: find opportunity in crises -- Tactic four: deal with NoNos -- Keeping urgency up -- The future: begin today. In his international bestseller "Leading Change," Kotter provided an action plan for implementing successful transformations. Now, he shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change Organizational change www.harvardbusiness.org/press