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| LEADER |
00725pamaa2200229 4500 |
| 001 |
0000047193 |
| 005 |
20140428090000.0 |
| 008 |
100609 eng |
| 020 |
0 |
0 |
|a 9780071280761 (pbk.)
|
| 082 |
|
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|a 658.8 PET 2009
|
| 090 |
0 |
0 |
|a HF5415.13
|b PET 2009
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| 100 |
1 |
0 |
|a Peter
|
| 245 |
1 |
0 |
|a Marketing management :
|b knowledge and skills
|c J. Paul Peter and James H. Donnelly.
|
| 250 |
0 |
0 |
|a 9th ed.
|
| 260 |
0 |
0 |
|a Boston:
|b Irwin/McGraw Hill,
|c 2009.
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| 300 |
|
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|a xvii, 782p.:
|b ill.;
|c 26cm.
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| 440 |
0 |
0 |
|a The Irwin series in marketing
|
| 501 |
0 |
0 |
|a FOBCAL
|
| 504 |
0 |
0 |
|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 700 |
1 |
1 |
|a Donnelly,
|h James H.
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| 901 |
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|u www.mhhe.com
|
