00650pamaa2200229 4500 0000047035 20121206090000.0 100510 eng 9780750685665 (pbk.) 658.8 MAR 2008 HF5415 MAR 2008 The Marketing book edited by Michael J. Baker and Susan Hart. 6th ed. Amsterdam: Butterworth Heinemann, 2008. xxvii, 644p.: 25cm. The Marketing book series DCAU Marketing BAKER, Michael J. Hart, Susan http://www.elsevier.com