Marketing in Asia

Other Authors: Kerin,
Format: Book
Language:English
Published: Singapore: McGraw-Hill/Irwin, 2009.
Subjects:
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008 100310 eng
020 0 0 |a 9780071274258 (pbk)  
082 |a 658.8 
090 0 0 |a HF5415.12.A8   |b MAR 2009 
245 1 0 |a Marketing in Asia   |c Roger A. Kerin...[et all]. 
260 0 0 |a Singapore:   |b McGraw-Hill/Irwin,   |c 2009. 
300 |a xlvii, 764:   |b col. ill.;   |c 28 cm. 
650 0 0 |a Marketing --   |x Asia --   |x case studies  
700 1 1 |a Kerin,   |h Roger A.  
901 |u www.mhhe.com