01615pamaa2200265 4500 0000046575 20130117090000.0 100121 eng 9780077246266 (pbk) HD30.28 DES 2010 Dess Strategic management : creating competitive advantages Gregory G. Dess, G.T. Lumpkin and Alan B. Eisner. 5th ed. Boston: McGraw Hill, 2010. xxx, 501p. (I26): col. ill.; 25cm. McGraw Hill series in management Strategic management : creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets : moving beyond a firm's tangible resources -- Business-level strategy : creating and sustaining competitive advantages -- Corporate-level strategy : creating value through diversification -- International strategy : creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership : creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Analyzing strategic management case BMCMI BA Includes bibliographical references and index Strategic planning Strategic planning -- Case studies Lumpkin, G.T. Eisner, Alan B. www.mhhe.com