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00819pamaa2200253 4500 |
| 001 |
0000046552 |
| 005 |
20140421090000.0 |
| 008 |
100119 eng |
| 020 |
0 |
0 |
|a 9780273713913 (pbk.)
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| 090 |
0 |
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|a HF1416
|b USU 2009
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| 100 |
1 |
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|a Usunier
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| 245 |
1 |
0 |
|a Marketing across cultures
|c Jean-Claude Usunier, Julie Anne Lee.
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| 250 |
0 |
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|a 5th ed.
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| 260 |
0 |
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|a New York:
|b Financial Times Prentice Hall,
|c 2009.
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| 300 |
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|a xvi, 479p.:
|b ill.;
|c 25cm.
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| 501 |
0 |
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|a BBDUH
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| 501 |
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0 |
|a UH
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| 501 |
0 |
0 |
|a BATUH
|
| 504 |
0 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Export marketing --
|x Social aspects
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| 650 |
0 |
0 |
|a Intercultural communication
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| 650 |
0 |
0 |
|a International business enterprises --
|x Social aspects
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| 700 |
1 |
1 |
|a Lee,
|h Julie Anne
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| 901 |
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|u http://www.pearsoned.co.uk
|
