Marketing research : an applied orientation
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New Jersey:
Prentice Hall,
2010 â™2010.
|
| Edition: | 6th edition. |
| Subjects: |
| Physical Description: | xxix, 772 pages: illustrations; 29 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780136094234 (pbk) |