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| LEADER |
00712pamaa2200229 4500 |
| 001 |
0000045744 |
| 005 |
20130117090000.0 |
| 008 |
090724 |
| 020 |
0 |
0 |
|a 9780273717225 (pbk.)
|
| 090 |
0 |
0 |
|a HF5415.123
|b FIL 2009
|
| 100 |
1 |
0 |
|a Fill
|
| 245 |
1 |
0 |
|a Marketing communications :
|b interactivity, communities and content
|c Chris Fill.
|
| 250 |
0 |
0 |
|a 5th ed.
|
| 260 |
0 |
0 |
|a Harlow, England ; New York:
|b Prentice Hall/ Financial Times,
|c 2009.
|
| 300 |
|
|
|a xxx, 958p:
|b ill.;
|c 28 cm.
|
| 501 |
0 |
0 |
|a BBDUH
|
| 501 |
0 |
0 |
|a BATUH
|
| 504 |
0 |
0 |
|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Sales promotion
|
| 650 |
0 |
0 |
|a Communication in marketing
|
| 650 |
0 |
0 |
|a Marketing channels
|
| 901 |
|
|
|u http://www.pearson-books.com
|