APA Citation

De Chernatony, & McDonald. (2003). Creating powerful brands in consumer, service and industrial markets (3rd ed.). Oxford ; Burlington, MA: Elsevier/Butterworth-Heinemann.

Chicago Style Citation

De Chernatony, and McDonald. Creating Powerful Brands in Consumer, Service and Industrial Markets. 3rd ed. Oxford ; Burlington, MA: Elsevier/Butterworth-Heinemann, 2003.

MLA Citation

De Chernatony, and McDonald. Creating Powerful Brands in Consumer, Service and Industrial Markets. 3rd ed. Oxford ; Burlington, MA: Elsevier/Butterworth-Heinemann, 2003.

Warning: These citations may not always be 100% accurate.